Print This, Not That: Decoration Methods

Julianne Weiner — Mon, 31 Jan 2011 10:00:00 +0100

Deciding how to decorate an item can take as much effort as forming the message itself. When you have an abundance of options, virtual models that show different design methods can help souse out the extraordinary from the blase. This week's Print This, Not That exemplifies how useful a virtual proof can be. While "debossed leather" might sound fancier than a "polyurethane dome", for these Sonic Pro...

A Creative Alternative to Gift Cards

Lindsay Hixson — Wed, 26 Jan 2011 10:00:00 +0100

Last weekend I enjoyed a lovely lunch with my parents and boyfriend at Clyde's restaurant. The Clyde's Restaurant Group owns 13 restaurants throughout the Washington DC metropolitan area, and if you're in the neighborhood I highly recommend the Tower Oaks Lodge location in Rockville, MD. The building's design resembles the log and stone "Great Camps" of the Adirondacks, and multiple fireplaces and cozy booths make for a special meal.

I don't work for Clyde's.
Promise.

Sonic Promos Wins Four Peake Awards...

Lindsay Hixson — Mon, 24 Jan 2011 19:32:53 +0100

... and prepares for their television debut!

Sonic Promos received four Peake Awards at the Chesapeake Promotional Products Association (CPPA) awards ceremony Tuesday, January 20 at M&T Bank Stadium in Baltimore.

Three of the Peake Awards were for "Excellence in Promotions", an award given for the most creative, efficient and successful promotional campa...

And the Winner Is...

Julianne Weiner — Tue, 11 Jan 2011 21:18:32 +0100

(source)

Working in the promotional marketing field, I view most corporate promotions through a very skeptical, critical lens. For a company’s outreach effort to actually inspire me to participate, keep me engaged and cause me to care about an outcome – well, that earns my respect. Promotions that maintain an ongoing level of excitement, that feel credible and that actually succeed in buil...

Print This, Not That: One-Color Printing

Lindsay Hixson — Fri, 07 Jan 2011 22:19:37 +0100

Want to know a secret? Screen-printing pricing is based on the number of colors in your art, not the size of your design. Furthermore, half-tones are not counted as an additional color, and using them lends more depth and interest to your design. Both of these T-shirts would cost the same amount. Which one do you prefer?

Here's how the real shirt turned out...

Blog entries - January 2011

Print This, Not That: Decoration Methods

A Creative Alternative to Gift Cards

Sonic Promos Wins Four Peake Awards...

And the Winner Is...

Print This, Not That: One-Color Printing