Happy Valentine's Day, all!
Hopefully you're reading this before 10:00 AM and aren't yet burnt out on all things chocolate and sugary, because we've got a sweet post for you today.
Edibles is a huge category within promotional products, encompassing everything from restaurant dinner mints and personalized M&M's to holiday snack towers and cheese boards. The whole goal of promotional marketing is to put your logo on an item that people will take, keep, use and like, so candies and food items, which we all enjoy, are very popular choices.
With most promotional food items, your logo is placed on the packaging or an accompanying item. I mean, you can't exactly brand a nut (or can you?), so you brand a sticky note holder or crystal bowl instead. Mints, gum, nuts- generally the imprint goes on something else.
With cookies, brownies and certain other treats, however, you can get away with a direct imprint on the edible itself. Surface area isn't a limiting factor and edible inks keep the piece safe for consumption.
A current favorite in our office are these chocolate dipped picture treats with sprinkle border. We're partial to the Oreo, but there are also graham crackers, Nilla wafers, brownies, marshmallows, sugar cookies, crispy rice treats and fortune cookies.
Am I making your teeth hurt? Relax, here's an apple.
The edible inks allow for full color artwork, and there are more than 45 sprinkle varieties available to accent your design. If you go the fortune cookie route, you can even customize the paper fortune inside.
Next time you're in the market for an edible promotion, keep these creative picture treats in mind. They're almost too pretty to eat.